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learn about color

color & inspiration

  • timeless-gray-29-23
  • dependable-29-21
  • windham-33-11
  • ever-classic-32-24
  • gigs-grey-28-26
gray

Balanced. Solid. Strong.

Practical, timeless, middle-of-the-road and solid, gray is a cool, neutral color that adds a sense of balance. It's often perceived as sophisticated and formal, though too much gray feels cold and uninspiring. A by-product of gray, silver is usually associated with strong character and kindness. Include a dark shade of gray in your palette to add masculinity or a lighter shade to create a cooling effect.