color & inspiration
Dependability. Loyalty. Calm.
When you ask people their favorite color, most will probably say blue. That's partly because much of the world is blue so we have a natural connection with it. While associated with steadfastness, dependability, wisdom and loyalty, blue tends to make people more productive and focused. Certain shades of blue actually cause the body to produce calming chemicals, while other shades, or too much blue, can make us feel cold. A versatile color, blue can be used with green, red, orange, yellow or any neutral.